A seasoned PR practitioner, lecturer and a blogger – Vikram Kharvi, launched his first book focusing on the world of Public Relations industry and shares an insider’s account about the changing face of public relations. Published by Revelation House, the book aims to provide practical solutions to common problems faced by PR practitioners.
The author has provided comprehensive answers to myriad questions including what constitutes PR, how a PR practitioner interacts with the media and how one can communicate effectively. Public Relations requires a lot from its practitioners – be it communication, knowledge, skill, writing ability, strategic thinking, emotional intelligence etc. Through this book, Vikram intends to bring up all these essential ingredients and discuss them in detail.
Author, Vikram Kharvi says, “This book will provide the practicing PR professionals with tips and tricks of the trade and for the students of public relations across all levels it is aimed…
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