PR in India – Top 100 Case studies of 2014

Dear Friends

Glad to inform you that I have started working on my second book – “PR in India – Top 100 case studies of 2014”, which will be a collection of top 100 case studies on some of the best work done by consultancies and corporate across India.

The book will be released in January 2015 and the deadline to send the casestudies is now extended to 30th November 2014. Request you to share as many case studies from various verticals, including Public Affairs, Crisis Communications etc. Every case submitted should have either started in the year 2014 or should have been implemented in this current year.

The format of the casestudies should ideally follow the sequence given below:

  • Objectives the of the PR Campaign
  • Challenges if any
  • Strategy Planned
  • Tactical Execution details
  • Results in terms of visibility as well as business impact/ROI etc.
  • Testimony from the client in…

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