VRL Media’s Kannada daily, Vijayavani, hit the stands early this week. It is currently circulated to three prime markets, namely, Bengaluru, Mangalore and Hubballi and is priced at Rs 2.50. The daily is planning to expand its circulation to Bijapur and Mysore. Following which editions from Gangavati, Chitiradurga, Shimoga and Gulbarga will be published in two months’ time. Timmappa Bhat will lead the editorial division of Vijayavani.
Apart from the regular content, a four-page special supplement catering to various interests will be circulated with the main edition every day. The supplements will focus on a range of topics such as literature, astrology, lifestyle, movies, health, travel, education, etc.